Back in 2016 and early 2017, we found ourselves spending a lot of time with a quirky, purple robot on our screens. This little guy, named Skitto, became the face of Grameenphone’s latest telecom innovation, designed specifically for today’s tech-savvy generation. Skitto stands as Bangladesh's first-ever end-to-end digital product, and we’re thrilled it’s finally out in the world! Our design team took on the exciting challenge of building the brand identity from the ground up. This journey resulted in a comprehensive 150+ page brand book, a sleek app, a cutting-edge website, and a variety of brand materials. In true innovative spirit, we didn’t stop there. We also developed the Skitto Generator, a disruptive design tool that allows designers to craft custom illustrations of Skitto from different angles, simply by playing around with the character in the app.